Golden Tree Nutrition
E-commerce Product Page
Golden Tree Nutrition is a European wellness company loved for its collagen and metabolic supplements. I built a conversion-focused product page for their hero offer that combines bundle selection, subscription toggles, and social proof into one cohesive story.
My responsibilities:
Offer strategy, wireframing, UI design, CRO copy, micro-interactions, developer handoff
Primary goal:
Increase average order value by nudging shoppers toward the 3x and 6x bundles while making the subscription plan easy to understand.
Live link:
www.goldentree.siLanding page
Checkout
Failed payment flow
Mobile screens